AGuard

AGuard

icon

AGuard client dashboard.

What you can find in this dashboard.

  • Monthly digital performance report
  • View all projects and their deliverables.
AGuard Automations

Would you like to require authentication to access your dashboard? By default your email is the only item required to access your dashboard and review it’s information. If you would like to password protect this page please let us know and we can do that for you.

July 2025 digital performance report.

Key metrics important for your business

🎖️
Social Reviews Effectiveness
Process to complete
Click to view process

Social Reviews Effectiveness

27 Promoters + 3 new Google reviews

image

3 reviews this month and 0 responded

Current ranking: 4.9 stars and 86 reviews

Started with: 4.7 stars and 12 reviews

Highlighted review(s)

Very smooth process getting on board with coverage! - Molly Hankins

🙌🏻
Customer Onboarding Feedback
Process to complete:
Click to view process

Customer Onboarding Feedback

How easy was it to get started with AGuard?

27 total customer responses

  • 74% found it easy to get started
  • 22% found it average to get started
  • 4% found it difficult to get started
Click to see Customer open ended feedback:
🚀
Key Onboarding Metrics
Process to complete
Click to view process

Key onboarding metrics.

15% new business conversion rate last month

↓ 0.19% from 1 month ago

↓ 11% all time average

79% renewals conversion rate last month

↑ 3% from 1 month ago

↑ 16% all time average

Automations and software management

Process to complete
Click to view process

116 customers used the software and automations we built to bind coverage with AGuard.

  • Our automations saved 36 hours of work.
  • We automated 1079 tasks.
  • We found and fixed 0 bugs.

Site traffic insights

Traffic
Click to see process to add traffic insights

New visitors this month

906 new site visitors

↑ 25.1% from last month

Top pages visited this month

Page
# Leads
Portal
537
Home
170
Get Started
115
Services and Coverage
103
Martial Arts and Jiu Jitsu
82

Where leads came from

Source
# Leads
Direct
573
Organic Search
144
Paid Search
154
Referral
25

Your top Google searches

Source
# Impressions
aguard
1469
crossfit insurance
631
martial arts insurance
216
crossfit gym insurance
199
martial guard insurance
199

Site conversion improvements

Click to see process to implement AB testing, also listed in a task

New A|B testing

In this month of July, we replaced the banner slider and make content full-width. Added four new panels below for Functional Fitness / CrossFit, MMA / Jiu Jitsu, Yoga & Pilates, and Youth Sports.

Each with a headline, image, and subtle hover with the link icon.

Original
Original
Version being tested
Version being tested

A|B testing results

Last month, we launched an A/B test to assess the effectiveness of showcasing Google Reviews versus a brand partner list.

Next month, we will launch a new A/B test and will provide details in the upcoming report.

Winner - Bounce rate of 87.78%

Version being tested
Version being tested

Removed - Bounce rate of 88.7%

Original
Original

Site performance upgrades

We monitor and maintain 90+ for all key performance metrics provided by Google to keep your site as high ranking as possible. Anything ranked below 90 is addressed in the upcoming month.

Process to complete for mobile and desktop:
Click to view

Speed and loading

image

SEO and accessibility

image

Note: Accessibility increased from 81% to 87% Please note we will be address and improving the following this coming month:

  • Performance
  • Accessibility

Site security and maintenance

Process to complete:
Click to view process

Site security status: Low Security Risk

All available security updates: Completed

  • Updated all plugins
  • Website has latest WordPress and PHP Version

Google Ads performance and metrics

Review important metrics related to the success of your campaigns.

June Overview

9% conversion rate

down 7% from last month

June brought in 9 leads and the saw a CTR of 8.8% and conversion rate of 9%. Due to the budget being cut in half, the number of leads saw a significant drop compared to April and May. The cost per conversion, also rose to $73. Impression top percent was 79% and overall impression share was 11.6%. Overall impression share naturally declined due to the budget being smaller in June. Per direction, we have bumped the budget back up this month (July) to $30/day. We will monitor how this impacts leads.

Top Performing Keywords
# Conversions
martial arts insurance
3.5
bjj insurance
1
mma event insurance
1
Competitors
Search Impression Share %
44%
43%
biberk.com
31%
nexofit.com
26%
tivly.com
23%
hiscox.com
22%
thehartford.com
21%
simplybusiness.com
17%

Consulting work done

Process to complete:
Click to view process

21.95 hours worked this month.

View a full breakdown of the project tasks and time to complete below.

Add negative keywords to google ads
0.5
Update Contact Info Form
0.1
New Messages in Airtable
0.1
AG - Eli/Solomon - New Messages in Airtable
0.5
AG - Eli/Solomon - Update Contact Info Form
0.25
Final round of design for first 4 posts (1)
3
Initial round of design for first 4 posts
3
Message about doing 1 a month
0.25
AG - Solomon - Affiliate Guard Website Update
0.5
Send email newsletter to customers
0.25
Application Fix
0.1
AG - Social Post
AG Form Update
0.1
Affiliate Guard Website Update
0.25
Check-in on email from kristen thenc reate task to look at better payment experience (1)
0.25
Take the updates live
0.5
AG Blocks For July
0.35
Check-in an dcreate task to go live
0.2
Add negative keywords to google ads
Check-in on email from kristen thenc reate task to look at better payment experience
0.25
Make qualifying updates and send to ag to confirm
1.5
On homepage in third section header need to add space to worryabout on aguard homepage
0.15
prepare for call and make sure to share qualify leads
0.5
Google Ads Yoga Campaign Budge
0.1
Create 2 new blocks for yoga and pilates on aguard services page https://affiliateguard.info/services-and-coverage/
0.5
AG Blog Post
0.15
Add logo to site
0.2
Create Google Ads Pilates/Yoga ad copy
0.25
Add negative keywords to google ads
0.5
Send email newsletter to client
0.25
review how we could qualify leads more so we can increase google ads spend and not spend on bad leads, need to do before the call
0.5
Post and schedule blogs
0.2
Design July email newsletter
0.75
Design 2 blog posts
2
Send 2 blog posts
0.25
Add Google Ads impression share, keyword performance, and conversion rate monthly report templates (1)
0.5
Launch Pilates/Yoga Google Ads Campaign
Confirm Pilates/Yoga Google Ads Campaign Budget
Set up Pilates/Yoga Google Ads Campaign
1
Pilates/Yoga Research Keywords Google Ads Campaign
0.25
Add negative keywords to google ads
0.2
Plan: Move form entry attachments older than 12 monnths to drive and delete off the server, upload csv of all form submissions
1.5
All digital performance reports

View all projects and their deliverables.

💡

Active projects.

Click to see project details, resources, and deliverables.

Proposed projects.

Review our proposed projects, designed to further optimize and drive growth.

Completed projects to review and use.

Take a look at our recent initiatives and projects.

View our work records and time tracking.

Current month.

(AG) Google Ads
Task Detail
Due Date
Hours
Status
August 4, 2025
0.5
In Progress
AG Better Payment Experience & History
Task Detail
Due Date
Hours
Status
August 11, 2025
0.25
In Progress
AG Email
Task Detail
Due Date
Hours
Status
August 1, 2025
Completed
AG Holidy Themed Logo's
Task Detail
Due Date
Hours
Status
August 18, 2025
0.75
In Progress
AG Marketing Goal 2: Blog Posts
Task Detail
Due Date
Hours
Status
Yesterday
1.25
In Progress
Yesterday
0.25
In Progress
AG Marketing Goal 4: Newsletter
Task Detail
Due Date
Hours
Status
August 4, 2025
0.25
In Progress
Yesterday
0.75
In Progress
AG Research Yoga & Pilates
Klesk Google Ads Service
Task Detail
Due Date
Hours
Status
August 4, 2025
0.5
In Progress
All historical work records and time tracking