Core Question
How will AI revolutionalize law, how does Hepworth stay ahead of this?
In order to predict the change we first need to know the problem.
The Problem
Customers want to remove the stress of their legal situation and trust what they're paying for. Neither law firms nor law software currently provide both of these things.
Law firms will solve the problem for a person by providing an attorney, but customers do not trust the pricing due to the industry's revenue model where more time equals more money and attorneys' time being expensive for the firm.
Law software offers transparent pricing before services are purchased, which provides trust in what's being paid for, but it doesn't solve the problem for the customer, who still has to handle it themselves.
The Solution
AI?
AI by itself will exist in the same business model and customer problem set as law software.
Customers still have to solve their legal issue themsleves and trust that what they put into the software is the solution they need
The Real Solution: The Hybrid Firm
Previously law firms have been blocked from offering low cost, transparent, services by the barrier to entry to creating software solutions to replace attorney’s time.
AI now removes this barrier by allowing any lawyer, with any level of technical background, to standardize and scale services to allow for transparency.
Create a transparnetly priced, service based, subsidiary of Hepworth Legal that combines the expertise of lawyers with the power of AI to provide personalized legal solutions to customers.
Recommend Implementation
How it Works:
- Remove attorney’s from predictiable legal services to reduce cost to firm and replace with ChatGPT.
- Utilize low cost CSMs to qualify customers legal matter for a hybrid solution.
- CSMs intake and process customer information and enter into ChatGPT
- CSMs send results to Attorney for quick verification and approval of solution
- Customers can have access to a user-friendly interface, allowing them to easily input their legal issues and receive efficient, transparent, and cost-effective solutions with minimal attorney time.
Benefits:
- Hepworth becomes the first “solution first” law-firm
- The use of AI will allow the firm to scale services without increasing costs, reaching more customers and increasing revenue.
- By offering a low-cost, transparent, and efficient service, Hepworth will disrupt the traditional legal industry and gain a competitive advantage in the market.
Steps To Launch
- Determine 1-3 legal service’s best suited for chatGPT based off real world data
- Create site focused on services
- Create simplified, entirely manual, process go from intake to legal solution
- Utilize Hepworth Legal’s current lead funnel to direct customers looking for low cost services to subsidiary
- Determine viability
- Invest in user-friendly interface, allowing them to easily input their legal issues and receive efficient, transparent, and cost-effective solutions with minimal attorney time.
- Utilize paid ads for low cost high volume services to direct. Go after markets other attorneys don’t touch: ”tenant / landlord”
Conclusion:
By leveraging AI technology to create a hybrid law firm, Hepworth will disrupt the traditional legal industry and provide customers with the transparent, efficient, and trustworthy legal solutions they desire.