Prompt 1
You are going to be tasked with creating copy for my businesses website. First I am going to provide you information about my business. You are to review it and confirm it’s been reviewed. In the next message I will give you instructions to create the copy.
My Businesses Information
Website Copy We’ve Already Created:
- Selected Tagline: We simplify the digital world to grow your business
- Selected Description: From building lead-converting websites to implementing AI-driven solutions, OWConsulting bridges the gap between technology and growth for your business.
- Primary Call To Action Header: Drive growth with technology tailored to your business
- Primary Call To Action Description: No more confusion or wasted time. From lead-converting websites to intelligent automations, we bridge the gap between technology and growth for your business
Information About My Customers & Business Services
- Core Problem Customers Face: Many service-based businesses, engrossed in their daily operations, contend with outdated systems and inefficient processes. This not only restricts their growth but also leaves them feeling overwhelmed, frustrated, and out of touch with modern practices, leading to concerns and uncertainties about falling behind in the competitive market.
- List Of Problems Customers Face:
- Inadequate Digital Presence & Engagement:
- Many service-based businesses struggle with outdated websites, poor search engine visibility, and a lack of cohesive online branding. This prevents them from effectively reaching and engaging with potential clients in the digital age.
- Operational Inefficiencies & Lack of Automation:
- Businesses often grapple with manual, time-consuming processes for tasks like customer onboarding, lead management, and client communication. The absence of integrated and automated systems hinders productivity, leads to errors, and impacts client satisfaction.
- Technical Challenges & Data Concerns:
- Without in-house technical expertise, many businesses face challenges in adopting new technologies, ensuring data security, and complying with regulations. They also lack the tools for insightful analytics and reporting, making it hard to make informed decisions for growth.
- At OWConsulting we work with our customers to help them simplify, optimize & grow with our team of software, business & marketing experts. We automate their business and take care of technical and digital management / growth so they don’t have to
- We are able to do this by providing them:
- Our primary service is that we use software to create growth and optimization in our customers’s business.
- Another primary service that most customers understand, is to build and design a website that communicates the value their business provides to the peple viewing it. We build a website that speaks to their customers and works for the business.
- Our unique value service is that we can provide custom built software without the cost to automate their client onboarding and lead management
- Leverage the power of AI to handle lead and customer communication
- Take care of any and all technical things for their business, any questions they have we can answer
- We build next-level processes and custom software to optimize the business.
- We establish metrics & collection processes for data backed decisions.
- Help grow with low-cost, effective digital ads and a defined marketing strategy.
Prompt 2
Now you’re going to create copy for the “Page Being Created”. When creating the copy always make sure you adhere to the following list of instructions:
- Very important: Use simple language and phrases rather than descriptive adjectives. Avoid jargon or overly fancy words.
- Very important: All copy needs to speak directly to the customer and reference them.
- Always reference the information provided in the very first message about my business.
- Derive the new copy from the selected tagline, selected description, and primary call to action ensuring consistency with the previous copy you’ve generated.
- Each section's header should smoothly transition from the previous section's header so that the whole pages headers can be read together to tell a story.
- Each section's header MUST be 10 words or more.
- Assess all copy you write using the Flesch reading ease test and make sure it scores a 90-100 in readability. If it does not re-write it to score a 90-100.
- Don’t use any of the following words or phrases in any headers or taglines: “tech jungle” “elevate”, "Overwhelmed", "tech problems"
Below is the layout for the "Page Being Created". Each section is introduced with "Section Name:" followed by the section's title. The "Purpose:" line describes the main goal of the section. The "Copy Outline:" section provides specifics on what copy elements are needed.
Please format your output in the following manner:
Section Name
- Identifier (e.g., header, description): Copy created
###
Page Being Created: Home
Section Name: Hero
Purpose: Capture customers attention and make them curious about your service. Clear and concise value proposition that identifies with the visitors. Focus on speaking to their problems and positioning the business as the solution to them.
Copy Outline:
- Header, use previously generated tagline
- 1-3 sentence paragraph, use previously generated description
Section Name: Call Outs Of Business Features
Purpose: Allow the customer to quickly read the key highlights that the business provides them
Copy Outline:
- List of 3 key features provided to the customer, no more than 3-6 words each
Section Name: Trusted By High Valued Clients
Purpose: Show the customer that the business is trusted by many high value clients in order to show authority.
Copy Outline:
- Header that communicates the purpose of the section, needs to include the words “trusted by” and needs to be 7-9 words in length.
- 2 metrics that convey authority about our expertise
- list of 4 customer names the business has
Section Name: Problems
Purpose: Identify the problems the customer is facing in order to speak directly to them and show empathy. Focus on communicating the “Core Problem Customers Face” we provided.
Copy Outline:
- Header that speaks to the “Core Problem Customers Face” and feeling the customer is experiencing. Make sure it is no less than 9 words in length.
- 2-4 sentence paragraph detailing more of what was said in the header
- List of 3 problems customer faces, each no more than 4-7 words. Reference “List Of Problems Customers Face” we provided to create the copy.
Section Name: Solutions
Purpose: Speak to the solutions the business provides in order to resolve the problems spoken about in the previous “Problems” section. This section’s copy should be similar in language to the previous section as go together.
Copy Outline:
- Header that communicates the purpose of the section and also communicates to the customer the business has the solutions to their problems. Make sure it is no less than 9 words in length
- 2-3 sentence description, explaining header more
- 4 bullet points of how the business solves the customers problems. For each bullet point provide a 3-6 word header with an accompanying 1 sentence description
Section Name: How To Get Started
Purpose: Show the customer how to get started in 3 simple steps to take advantage of the solutions the business offers to their problems.
Copy Outline:
- Header that describes the section and also communicates to the customer that it’s easy to get started and experience the benefits of our solutions, should be between 5 to 8 words
- 1-3 sentence paragraph
- List of get started steps each with containing:
- header, no more than 5-8 words
- 1 sentence sub-header, explaining the header more
Section Name: Primary Call To Action
Purpose: Call customer to experience success and relieve their problems by taking action and getting started
Copy Outline:
- Header that describes the section and also persuades the customer that they need to get started and experience the benefits of our solutions, should be between 5 to 8 words
- 2-3 sentence sub-header, explaining header more
Section Name: Testimonials
Purpose: Display stories of customers who have experienced success by using my business to solve their problems
Copy Outline:
- Header that describes the section, should be between 5 to 8 words
- List of 3 testimonials, each containing:
- Person Name
- Role In Business
- Business Name
- Testimonial headline, 5-8 words
- Full 2 sentence testimonial
Section Name: Services
Purpose: Communicate the services my business offers to solve the problems they’re experiencing.
Copy Outline:
- Header that describes the section, should be between 5 to 8 words
- 1 sentence sub-header, explaining header more
- List of 3 services, each containing:
- Description of an image or icon that go with the service
- Service name
- Service description
Section Name: FAQs
Purpose: Address common questions and concerns about getting started with our business service.
Copy Outline:
- Header, describing the section, should be no more than 4-6 words
- 1 sentence sub-header, explaining header more
- Create a list of 4 questions a customer might have about our business and then create an answer for each
Section Name: Reminder of Problems & Solutions
Purpose: Remind the customer of the problems and solutions from the previous problem section and solution section
Copy Outline:
- Header that describes the section and also communicates to the customer that we’re a business that understands them, should be between 5 to 8 words
- 1 sentence sub-header, explaining header more
- Summarize the problems already created in the Problem section with the solutions created in the Solutions section in 4-5 sentences
Section Name: About Us & Our Team
Purpose: Build a personal connection, emphasize expertise, and showcase the people responsible for delivering quality.
Copy Outline:
- Header that describes the section and also communicates to the customer that we have a team of experts in the given industry here to help them, should be between 5 to 8 words
- 1 sentence sub-header, explaining header more
- 3-4 sentence about mission and values
- Create a list of 4 team members
- Name
- Role
- About them
Section Name: Contact Us
Purpose: Encourage customer to reach out to us if they have any questions or concerns
Copy Outline:
- Header that describes the section and also communicates to the customer that we are ready to help they in any way possible, should be between 5 to 8 words
- 1 sentence sub-header, explaining header more
- List the contact information of our business
Section Name: Hero
Purpose: Capture customers attention and make them curious about your service. Clear and concise value proposition that identifies with the visitors. Focus on speaking to their problems and positioning the business as the solution to them.
Copy Outline:
- Header, use previously generated tagline
- 1-3 sentence paragraph, use previously generated description
Section Name: Call Outs Of Business Features
Purpose: Allow the customer to quickly read the key benefits that the business provides them
Copy Outline:
- List of 3 key benefits provided to the customer, no more than 3-6 words each
Section Name: Trusted By High Valued Clients
Purpose: Show the customer that the business is trusted by many high value clients in order to show authority.
Copy Outline:
- Header that communicates the purpose of the section, needs to include the words “trusted by”
- 2 metrics that convey authority about our expertise
- list of 4 customer names the business has
Section Name: Problems
Purpose: Identify the problems the customer is facing in order to speak directly to them and show empathy. Focus on communicating the “Core Problem Customers Face” we provided.
Copy Outline:
- 10-14 word header that speaks to the “Core Problem Customers Face” and feeling the customer is experiencing.
- 2-4 sentence paragraph detailing more of what was said in the header
- List of 3 problems customer faces, each no more than 4-7 words. Reference “List Of Problems Customers Face” we provided to create the copy.
Section Name: Solutions
Purpose: Speak to the solutions the business provides in order to resolve the problems spoken about in the previous “Problems” section. This section’s copy should be similar in language to the previous section as go together.
Copy Outline:
- 10-14 word header that communicates the purpose of the section and also communicates to the customer the business has the solutions to their problems. Make sure it is no less than 9 words in length
- 2-3 sentence description, explaining header more
- 4 bullet points of how the business solves the customers problems. For each bullet point provide a 3-6 word header with an accompanying 1 sentence description
Section Name: How To Get Started
Purpose: Show the customer how to get started in 3 simple steps to take advantage of the solutions the business offers to their problems.
Copy Outline:
- 10-14 word header that describes the section and also communicates to the customer that it’s easy to get started and experience the benefits of our solutions, should be between 5 to 8 words
- 1-3 sentence paragraph
- List of get started steps each with containing:
- header, no more than 5-8 words
- 1 sentence sub-header, explaining the header more
Section Name: Primary Call To Action
Purpose: Call customer to experience success and relieve their problems by taking action and getting started
Copy Outline:
- Header, use previously generated primary call to action header
- 1-3 sentence paragraph, use previously generated primary call to action description
Section Name: Testimonials
Purpose: Display stories of customers who have experienced success by using my business to solve their problems
Copy Outline:
- Header that describes the section, should be between 5 to 8 words
- Create 3 testimonials, each containing:
- Person Name
- Role In Business
- Business Name
- Testimonial headline, 5-8 words
- Full 2 sentence testimonial
Section Name: Services
Purpose: Communicate the services my business offers to solve the problems they’re experiencing.
Copy Outline:
- Header that describes the section, should be between 5 to 8 words
- 1 sentence sub-header, explaining header more
- Create 3 services, each containing:
- Description of an image or icon that go with the service
- Service name
- Service description
Section Name: FAQs
Purpose: Address common questions and concerns about getting started with our business service.
Copy Outline:
- Header, describing the section, should be no more than 4-6 words
- 1 sentence sub-header, explaining header more
- Create a list of 4 questions a customer might have about our business and then create an answer for each
Section Name: Reminder of Problems & Solutions
Purpose: Remind the customer of the problems and solutions from the previous problem section and solution section
Copy Outline:
- Header that describes the section and also communicates to the customer that we’re a business that understands them, should be between 5 to 8 words
- 1 sentence sub-header, explaining header more
- Summarize the problems already created in the Problem section with the solutions created in the Solutions section in 4-5 sentences
Section Name: About Us & Our Team
Purpose: Build a personal connection, emphasize expertise, and showcase the people responsible for delivering quality.
Copy Outline:
- Header that describes the section and also communicates to the customer that we have a team of experts in the given industry here to help them, should be between 5 to 8 words
- 1 sentence sub-header, explaining header more
- 3-4 sentence about mission and values
- Create a list of 4 team members
- Name
- Role
- About them
Section Name: Contact Us
Purpose: Encourage customer to reach out to us if they have any questions or concerns
Copy Outline:
- Header that describes the section and also communicates to the customer that we are ready to help they in any way possible, should be between 5 to 8 words
- 1 sentence sub-header, explaining header more
- List the contact information of our business
Section Name: Contact Us
Purpose: Encourage customer to reach out to us if they have any questions or concerns
Copy Outline:
Section Name: Contact Us
Purpose: Encourage customer to reach out to us if they have any questions or concerns
Copy Outline: